Privacy Policy

Last updated: September 2, 2026

At Tundral, we take your privacy seriously. This Privacy Policy explains what information we collect, how we use it, when we may share it, and the choices you may have regarding your information when you visit our website, contact us, request an audit, or engage our services.

1. Who We Are

Tundral provides AI search visibility, monitoring, and optimization services that help local service businesses understand and strengthen how they are discovered and recommended across AI-powered search.

If you have questions about this Privacy Policy or our privacy practices, you can contact us at niko@tundral.co.

2. Information We Collect

Information you provide directly

We may collect information you provide when you contact us, request an AI visibility audit, schedule a call, become a client, or otherwise communicate with us. This may include your name, email address, phone number, company name, website, service areas, business information, and other information you choose to provide.

Information collected through our website

When you visit our website, we and the service providers we use may automatically collect certain technical and usage information, such as your IP address, browser and device information, pages visited, referring pages, and interactions with our website.

The information collected depends on the technologies and services active on our website at the time of your visit.

Information about businesses we analyze

As part of our AI visibility audits and services, we may collect and analyze information about businesses from publicly available sources. This may include websites, business profiles, reviews, directories, search results, AI-powered search results, social profiles, third-party publications, and other publicly accessible information.

Information from client systems

In the course of providing our services, clients may grant us access to websites, business profiles, analytics platforms, marketing tools, or other systems necessary to perform the agreed scope of work.

We access and use information from those systems only as reasonably necessary to provide, maintain, improve, and support our services.

3. How We Use Information

We may use information we collect to:

• Provide AI visibility audits, monitoring, analysis, optimization, and related services

• Communicate with prospective and current clients

• Schedule calls and respond to inquiries

• Analyze how businesses appear across AI-powered search and other online sources

• Benchmark businesses against relevant competitors

• Identify opportunities to improve online visibility, entity clarity, content, reputation signals, and third-party authority

• Operate, maintain, secure, and improve our website and services

• Generate reports, recommendations, and other client deliverables

• Process payments and administer client relationships

• Comply with applicable laws and protect our rights, users, and services

We do not sell personal information for money.

4. How We Share Information

We may share information with service providers that help us operate our business and provide our services, such as hosting providers, email and productivity services, analytics providers, payment processors, scheduling platforms, automation tools, and technology or AI service providers.

We may also disclose information when reasonably necessary to comply with applicable law, respond to lawful requests, enforce our agreements, protect our rights or the rights of others, or address fraud, security, or technical issues.

When working with a client's existing marketing, website, or SEO providers, we may share information or recommendations with those providers when authorized by the client or reasonably necessary to perform the agreed services.

We do not sell client business data to third parties.

5. Data Storage and Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information against unauthorized access, loss, misuse, alteration, or disclosure.

No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security.

We retain information for as long as reasonably necessary to provide our services, maintain appropriate business and financial records, resolve disputes, comply with legal obligations, and enforce our agreements. Retention periods may vary depending on the type of information and the purpose for which it was collected.

6. Cookies and Analytics

Our website and the services that support it may use cookies and similar technologies for essential functionality, analytics, security, and remembering preferences.

You can control certain cookies through your browser settings. Disabling cookies may affect some website functionality.

Where required by applicable law, we will obtain consent before using non-essential cookies or similar technologies.

7. Third-Party Services and Links

Our website and services may use or link to third-party websites, platforms, and technology providers. These third parties operate under their own terms and privacy policies, and their privacy practices are not controlled by Tundral.

We encourage you to review the privacy policies of third-party services you choose to use.

8. Your Privacy Rights

Depending on where you live and applicable law, you may have certain rights regarding your personal information, which may include rights to request access to, correction of, or deletion of certain personal information, or to receive information about how your personal information is used.

To submit a privacy-related request, contact us at niko@tundral.co. We may need to verify your identity before fulfilling certain requests.

9. Children's Privacy

Tundral's website and services are intended for businesses and adults and are not directed to children under 18. We do not knowingly collect personal information from children under 18 through our services.

If you believe a child has provided us with personal information, please contact us so we can take appropriate action.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our services, business practices, technologies, or legal requirements.

When we make changes, we will update the "Last updated" date at the top of this page. Your continued use of our website and services following an update is subject to the revised Privacy Policy.

Questions about this policy?

We're happy to explain anything in plain language.

Email us at niko@tundral.co and we'll respond within 2 business days.